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Tag Archives: hangers

Running with Moss Bros

Author: Yarun
Running with Moss Bros

One of VM's latest projects has been working with the suit giant Moss Bros in London. VM sourced, supplied and dressed a series of running mannequins for their Autumn/Winter window displays. The headless running mannequins worked perfectly with the large poster backdrop in their London store. For further information about our services and the mannequins used please don't hesitate to get in touch - we are happy to help !  

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Window Schemes

Author: Caroline
Window Schemes

The Hidden Truth of Window Schemes   How do we know that our window schemes are working? To answer this question we first have to identify the aim of window schemes and what our potential targets look for to ultimately encourage them to walk into the store. The appeal of window displays target two areas, firstly those who have not shopped in the store before.  In this case we want to catch their eye, usually through excitement or animation, through the use of colour and materials used within the window scheme.  It needs to show the confidence of the retailer as they are ...

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